Viewing Analytics
Track real market interest and make data-driven decisions
Analytics Dashboard Overview
Your analytics dashboard shows real-time data about how people interact with your landing page. Access it from your project dashboard to see visitor behavior, conversion rates, and traffic sources.
Key Metrics Explained
Page Views
Total number of times your landing page has been viewed. Includes repeat visitors.
Conversion Rate
Percentage of visitors who join your waitlist. The most important metric for validation.
Unique Visitors
Individual people who visited your page. Better indicator than page views for reach.
Average Time on Page
How long visitors spend reading your landing page. Indicates engagement level.
Understanding Traffic Sources
Source Types
- Direct: People typing your URL or clicking bookmarks
- Social: Traffic from social media platforms
- Referral: Visitors from other websites
- Search: Organic search engine traffic
What to Look For
- • Which sources convert best
- • Where your audience hangs out
- • Viral coefficient (sharing rate)
- • Quality vs quantity of traffic
- • Geographic distribution patterns
Interpreting Your Analytics
Positive Signals
- • Conversion rate above 15%
- • Growing organic traffic
- • High time on page (45+ seconds)
- • Low bounce rate (under 60%)
- • Multiple traffic sources working
Warning Signs
- • Conversion rate below 5%
- • High bounce rate (over 80%)
- • Only paid traffic converting
- • Declining daily visitors
- • Very low time on page
Analytics-Driven Actions
If Conversion is Low
- • Test new headlines
- • Clarify value proposition
- • Simplify signup process
- • Add social proof
- • Check page load speed
If Traffic is Low
- • Share in more communities
- • Try different messaging angles
- • Test paid traffic sources
- • Ask for shares from signups
- • Create content around problem
Weekly Analytics Review
Set aside 30 minutes each week to review your analytics and adjust your strategy:
Check conversion rate trends - are they improving?
Identify your best traffic sources and double down
Look for geographic patterns in your audience
Review user feedback and adjust messaging
Set goals for the next week based on data